How much does it usually cost to clear a bar? Analysis of hot topics and consumption structure across the Internet
Recently, the consumption level of sake bars (sake bars) has become one of the hot topics on social platforms. Combining the hot discussions and data on the entire Internet in the past 10 days, this article will analyze the price range, comparison of popular cities, consumption item details, etc. to help readers quickly understand the consumption profile of Qingba.
1. Qingba consumer price range (divided by city level)
| city level | Per capita consumption (including drinks) | Examples of popular drink unit prices |
|---|---|---|
| First-tier cities (Beijing/Shanghai, etc.) | 150-400 yuan | Craft beer 60-120 yuan/cup, cocktails 80-180 yuan |
| New first-tier cities (Chengdu/Hangzhou, etc.) | 100-300 yuan | Local craft beer 40-90 yuan, special cocktails 60-150 yuan |
| Second-tier cities (Xi'an/Kunming, etc.) | 80-200 yuan | Imported beer 30-60 yuan, basic cocktail 50-100 yuan |
2. Analysis of consumption item structure
According to the order data posted by netizens, Qingba consumption usually includes the following items:
| Consumption items | Proportion | price fluctuation factors |
|---|---|---|
| Alcoholic beverages | 65%-80% | Imported/local ingredients, bartender level |
| Snacks | 15%-25% | Complexity of ingredients (e.g. cold cuts/freshly cooked) |
| service charge | 5%-10% | Does it include resident singing/special activities? |
3. Comparison of specific cases in popular cities
Take the three cities with the highest number of recent check-ins on Douyin and Xiaohongshu as examples:
| city | Representative Qingba | Signature drink prices | Median consumption per capita |
|---|---|---|---|
| Shanghai | Speak Low | Classic cocktails 128-198 yuan | 280 yuan |
| Chengdu | JING Bar | Sichuan flavor special blend 88-158 yuan | 180 yuan |
| Changsha | Bar Fable Apartment | Chinese tea wine 68-128 yuan | 150 yuan |
4. Tips for saving money
1.Time period selection: There is usually a Happy Hour discount before 8pm on weekdays (20-20% off on drinks);
2.Package offer: Meituan/Dianping’s double package saves 20%-30% compared to a single order;
3.special day: Some bars have ladies’ night on Wednesdays or student discounts on Sundays.
5. Consumer hot topics
The Weibo topic #清巴priceassassin# has a reading volume of 120 million, and the controversy mainly focuses on:
- Hidden consumption (such as mandatory 10% service fee)
- The price difference of the same drink in different shopping districts is as high as 50%
- The price difference between internet celebrity check-in spots and traditional pubs
Summary: Qingba consumption is greatly affected by the city's economic level and decoration positioning. It is recommended that consumers check the menu prices in advance and plan their budget reasonably. Recently, there has been a trend of "price transparency" in the industry, and many chain brands have begun to publish their alcohol price lists online.
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